Their natural pillows and duvets are found in the finest stores and hotels world wide.The specifications of this HOMESCAPES pillow are to the highest standard. Below are the important points of differences between a good and a not so good feather pillow: 1. Fabric: Make sure that the fabric is always a 100% cotton very high thread count fabric which is duly treated with the down proof process. 2. The Filling: The second most important thing of a any pillow in general and a natural pillow in particular is the quality of filling used, If it's a duck/goose feather pillow, then the age of the birds will also make the difference in the quality of the feathers.