Bloo Brilliant Gel All-in-1 Toilet Rim Block Cleaner in Arctic Ocean scent tackles toilet bowl cleaning with a powerful 4-in-1 formula. Get a clean toilet with every flush, prevent dirt buildup, and enjoy a long-lasting fresh Arctic Ocean fragrance. This easy-to-use rim block leaves your toilet sparkling with a brilliant shine, free of residues. Bloo Brilliant Gel is the first gel toilet rim block, providing all-around cleanliness, brilliant shine, and a special boost of freshness.